Haraaz Red, Yemen

Haraaz Red, Yemen

250 g

Price
39.00 лв.

GOOD FOR

EspressoFilter
Haraaz Red, Yemen
39.00 лв.
Praline tart. Red berries. Lemon tart.

Haraaz Red, Yemen

Mahaal Aqueequl

ORIGIN

1900-2440 M

ALTITUDE

Mahal Aqeequl Yemen Drying Station

PRODUCER

Tuffahi, Dawairi, Jaaadi

VARIETY

Natural

METHOD

WHY THIS COFFEE?

This coffee is truly a treat—bursting with distinctive notes of praline tart and lemon. But its delightful flavor isn't the only reason we've decided to introduce this Yemeni coffee. Despite the extremely difficult conditions in Yemen, local farmers consistently deliver exceptional coffees to the washing stations. Their dedication and hard work deserve recognition and support, and by offering this coffee, we hope to make our small contribution to appreciating and rewarding their efforts.

Learn everything about Haraaz Red, Yemen
ABOUT

Get ready for a whirlwind of excitement in the Yemeni coffee scene! The specialty coffee market in Yemen has seen some significant upgrades and growth over the past few years, thanks to entrepreneurs focused on quality who've really caught the industry's eye. Another recent breakthrough is the discovery and exploration of the genetic diversity among Yemeni coffee varieties. Researchers have identified a group called Yemenia, which consists of local species that have evolved over centuries in Yemen’s arid, challenging climate. This genetic treasure trove could be a game-changer for developing drought-resistant varieties and for research into the origins and historical mutations of Arabica coffee.

Now, let’s dive a bit deeper into this particular coffee...
A few years ago, Cafe Imports' head of sourcing, Jason Long, embarked on a quest for exceptional Yemeni coffees—the kind you read about in coffee history books. His journey led him to Shabir Ezzi, an entrepreneur and owner of Al-Ezzi Industries, in 2010. Shabir has invested not just money, time, and energy, but his very life, relocating to Yemen to make high-quality coffee a viable, sustainable, and empowering pursuit for farmers around the Haraz area. Shabir aimed to elevate Yemeni coffee but lacked experience in quality development: Jason urged Al-Ezzi to focus on buying fresh (not dried) cherries from producers and to dry the cherries evenly on raised beds instead of traditional inner courtyards and rooftops. Shabir agreed, and the partnership yielded remarkable results. Al-Ezzi continues to work with producers in both the traditional and new methods, successfully buying coffee of varying quality levels and traceability from Yemeni producers.

 THE

The ways in which Al-Ezzi conducts its business in the Yemeni coffee market are quite distinct. Here are the key points that make their model attractive to Cafe Imports:
- Farmers are paid a high base price for delivering their coffee to Al-Ezzi’s own or participating collection stations and receive premiums for coffees meeting certain moisture, quantity, and quality selection standards.
- Coffee producers are issued voluntary personal ID cards, which serve not only as a source of pride and respect but also help track their deliveries and ensure proper, timely payment.
- Each farmer’s contribution is meticulously recorded, allowing coffees to be traced back to the individual farmer—quite unusual in a country where the average farmer produces less than 100 kilograms of cherries.
- Fresh, ripe red cherries earn an additional premium over dried cherries (as coffee is traditionally sold in the market), as buying fresh allows Al-Ezzi to ensure maturity and quality before drying and to control the drying process for uniformity.

 COFFEE

Because of this alternative way of doing business with coffee producers in Yemen, Al-Ezzi and Cafe Imports can offer different "levels" of products from these farmers, paid according to their quality and volume. Here are the levels:
- Moka Yemeni: Workhorse coffees with reliably good quality, bought as dried cherries and processed in Sana'a at Al-Ezzi’s facility. These coffees are a mix of various types and grades of coffee and have limited traceability, but a classic Yemeni profile.
- Haraaz Traceable: Dried cherries bought directly from producers who possess producer ID cards issued by Al-Ezzi, allowing both proper allocation of funds and full traceability.
- Haraaz Fresh: Fresh coffee cherries bought directly from producers in the Sharqui Haraaz microregion, where Al-Ezzi receives coffee at local collection points. Fully traceable through the producer’s ID cards. The coffee is dried on raised beds and processed in Sana'a.
- Haraaz Red (this batch of coffee): Fresh cherries bought directly from producers who have picked or sorted perfectly ripe fruits and delivered them immediately after harvest. Fully traceable through the producer’s ID cards. The coffee is dried on raised beds and processed in Sana'a.
- Haraaz Microlot: Fresh red cherries bought from a single producer or small cooperative in sufficient quantity (at least 5 bags) to keep isolated and sold under the name of the producer or producers.

This batch includes fresh coffee cherries collected at the Mahal Aqeequl Yemen drying station, which collaborates with Al-Ezzi in gathering and tracking high-quality coffee cherries from farmers in the area.

THE COLLECTIONS

At Drekka Coffee Roasters, we’ve curated our coffees into vibrant collections, each inspired by the coffee flavor wheel. Whether you’re drawn to the Sweet – Orange collection, with its bright and sugary notes, or the Fruity – Red collection, bursting with juicy, vibrant flavors, there’s something for every palate. Our Floral – Pink collection offers delicate, aromatic profiles that are as refreshing as a spring bouquet, while the Spices – Purple collection brings warmth and complexity with a hint of exotic spices. For those who crave deeper, comforting flavors, the Nutty/Cocoa – Sand collection delivers rich, earthy tones that make every cup a cozy experience.